Sah-Astitva is a group of companies collectively working on the following goals: Working towards the development of apiculture industry and achieving the national goal of “Sweet Revolution” by 2025. Making apiculture a main stream industry by educating new generation and empowering rural youth. Standardizing the quality of honey and working towards the development of indigenous honey for global markets. Development of technology in apiculture and benefitting diverse industry in the process. This is to be achieved by our novel technology that is a smart system that protects bees and supports the life cycle in its ambient environment. Our diverse base of end users can own the bee hives and live monitor parameters of the hives and its whereabouts. In addition to this we have developed 3 verticals/brands namely ProjectAQ, Beenation and Madhuhaan for Adoption cum subscription, Bee technology and implementation and premium honey production respectively.